Make the news with ease - masterclass
Learn how to get in the news for free with free publicity!
Get the Press! Masterclass
Learn how to get in the news for free with free publicity!
The With Ease into the News Masterclass on approaching the (traditional) media, such as newspaper, TV and radio
When:
- Saturday 25 November 2023 at 10.00 am
Where: online, at your (home) office
By: publicity expert Linda Graanoogst
Investment: temporarily from 37 euro ex VAT completely free now!
Linda Graanoogst
worked for years as a journalist for various magazines; from door-to-door newspapers to glossy magazines. She once started at a local station as a radio journalist and soon had her own radio programme & a recurring item on a TV show. However, she continued to love the writing press the most. Ten years ago, in the summer of 2011, she took the plunge and started her own business. Since then, she has successfully helped hundreds of entrepreneurs with their publicity and visibility in the media. 'Being in the news with ease' is what she successfully teaches her clients year in, year out. And grants. Because their success is her success.
Category: PR & Marketing
Language: Dutch
Master class on approaching the (traditional) media, such as newspapers, TV and radio
What will you learn during this master class?
You will learn from former journalist Linda Graanoogst:
- the (basic) success formula for news & newsworthiness
- What triggers the journalist's brain so you get that dream interview
- How to raise your profile in the media and what it does to your company's growth!
For whom is this master class intended?
The masterclass is especially for:
- authors about to launch their book
- Experts who want to grow their brand awareness
- knowledge entrepreneurs aspiring to business growth
In short, professionals who are curious and willing to work on their business and visibility in the media...
About publicity coach Linda Graanoogst
For years I worked as a journalist, interviewing not only mayors, MPs, top athletes and famous artists, but - oh how convenient - also hundreds of entrepreneurs.
I have written more than 4,500 press releases and advertorials, each based on (live) interviews. I have given experts a stage via the media and seen their business grow. I still do this with a lot of love, passion and fun besides.
When I wrote my own opinion piece in 2011 and that publication was shared organically 1,400 times via social media within two weeks, my brand awareness grew explosively. Thanks to the opinion piece, my phone was ringing red hot and I received requests for new assignments, joint ventures and doors opened for me that had previously remained closed. My network expanded rapidly and business was booming. I had managed to raise my profile, position myself positively and thus signed off on my business. People knew how to find me after that one opinion piece. I had so many positive experiences after that opinion piece and all my other publications thereafter. I want you to experience that too, for your business.
WHY ONLINE?
Because online is convenient these days; plus, you don't have to travel. Better for your schedule (YES! Save some time) and better for the environment because: no travelling by car, public transport or on foot. That saves tons of energy! đŸ˜‰
Why now Linda sees that many authors, knowledge entrepreneurs and experts would like to increase their brand awareness, but they have no idea how! That's a shame, because that way that impactful message of yours doesn't get into the limelight. Or to too small a group.
It’s absolutely vital to stay visible, both online and offline, via social media as well as the ‘mainstream press’: newspapers, magazines, radio and TV. And by the way, Linda is in contact with over 16,500 journalists and editorial teams in the Netherlands… (and that number is growing all the time).
How brilliant would it be to find the right angle to boost your brand awareness?
You also realise that your brand awareness increases when you are permanently in the media. But...
​You don't yet understand the journalistic game...
And because of that - you know - you miss opportunities. Important opportunities, moreover, that stand in the way of further growth of your expert status and business. And that is an eternal waste.
You also understand that once you get into the public eye with ease with your (company) story, it has a positive impact on your EXPERT STATUS.
After all, your newsworthiness is your credibility.
It is a golden rule: the more you are in the news, with serious publications, the more serious people will look at you! Not only in your circle of acquaintances, but also business associates and even complete strangers will appreciate or (re)know your story.
Read all the practical points at a glance below:
- Who is it? Linda Graanoogst
- What: Make the news with ease Masterclass
- Where? Your (home) office, with laptop and internet at the ready đŸ™‚ Make sure you have a good WiFi connection or be wired
- When. 25 November 2023
- Why? Because as an expert, you want to approach the press confidently, powerfully and with confidence. This online workshop helps you take the first steps towards the press.
- Investment? Temporarily free (instead of 37 euro ex VAT), your time & full attention!
- note; participation in Masterclass is a one-off
FOR WHO?
- You have a clear, valuable & sustainable product or service and - once you are in conversation with your prospect - you know how to sell it well. However, you are not yet sufficiently seen as an expert in your field, which means you are not visible enough and miss out on valuable conversations with prospects.
- You have the ambition to have IMPACT with your business & grow. That's why you are willing to invest time, energy and money in your free publicity.
- You want to increase your turnover to 80,000 euros or more per year. You want more impact, more clients and more profit. You are curious how you can achieve this with your expertise and business.
- You think now is the time to step out of the shadows and take your stage. You want to learn HOW to achieve this.
You want to take serious ACTION and get started right away with Linda's proven method!
FOR WHOM?
- You want more visibility and brand awareness, but are not prepared to invest time in it yourself.
- You want to build more visibility and expert status, but you don't want to put any energy into achieving it yourself. Actually, you want it to come to you.
- You want to get more brand awareness, but you don't want to learn HOW to achieve it. You are looking for a PR agency that will take everything off your hands.
- You don't want to make more money, but you do want to have more impact. Actually, you don't believe this can go together.
- You'd rather keep making the same turnover as before.
- You want to grow, but are not prepared to invest money in it. After all, you think you can achieve enough with a few hundred euros. You think investing in yourself and your company is not necessary for your visibility.
There are so many more ways to increase your brand awareness (exponentially).
And that is by:
- make journalists curious
- and reach editors and
- Entice them to interview you for the newspaper, a trade magazine, an interview on the radio or TV...
than just sending out press releases,
literally giving you a wider reach and thus creating more impact.
You just need to know what to do, and how. And I am here to help you, as I have advised hundreds of entrepreneurs over the past 10 years and successfully guided them from publication to publication. I am happy to be your 'big stick' for your PR and publicity, so you can make an impact and reach your goals (and audiences)!
What you need to do to get into the press, I will tell you during this two-day training.
I like to inspire you and challenge you to look differently at the (traditional) media and seize your publicity opportunities. Because that not only results in greater brand awareness, but also new business, new business opportunities. Doors that previously remained closed to you will then open for you. For that, you have to do something. At least take the first step and book your ticket! đŸ™‚
So... don't wait any longer and book your ticket here.
In the FD and on BNR, new assignments
"Linda also helped us Met Gemak get a publication, an opinion piece 'Let the human measure lead in discussion about robots', in Het Financieele Dagblad. And in the evening I joined BNR news radio that same day, on this same topic; putting humans at the centre of technological developments. The reactions were overwhelming... It brought us new assignments and a huge growth in our brand awareness. Do you understand that we recommend her to everyone?"
RANDALL VAN POELVOORDE
Robotics expert, keynote speaker
Exponential Technology Strategist
In no time on TV (BNNVara) and in the newspaper (AD). Super happy, big thank you!
EEFJE FEHRES
Owner and founder of Tiny House Store
"In Saturday supplement and opinion pieces in the FD"
"I attended the Pak de Pers day with Linda, with the end result being a great press release and the knowledge of how and to whom to send it. This led to several publications. The press release also caught the eye of the Financieele Dagblad. They approached me a few weeks later for an interview that was published three pages in the Saturday supplement. I would not have dared to dream that!"
MACHIEL KEET
Author of Moneyfulness & I have nothing to do with numbers, among others
