Inspiration for your press approach, media advice, humour, tips and entertainment... You'll find it here.

  • growing your business

    Growing your business with PR

  • linkbuilding with pr

    PR & link building: how to earn strong backlinks for free

  • cashing in on visibility

    Cashing in on visibility: why visibility is important for your business

  • send press release

    Send press release: 10 things you need to know before you start

  • Press list

    Create the perfect press list with these top 10 tips and tools

  • newspaper article

    How a newspaper article can boost your expert status

  • book promotion

    Book promotion with PR: make your book launch a success

  • Ai press approach

    AI press approach: why you can't rely on robots yet

  • interviewing

    Giving an interview magisterially; 10 tips (and lots more)

  • sample press release

    Sample press release; writing a press release like a star

  • press training

    Learn how to present yourself to the media with press training

  • PR for go-getters

    First aid for reputational damage for your company

  • Public relations

    Public Relations; what is it and what does a PR agency do?

  • An opinion piece enhances your expert status

    What is an opinion piece? How to become a media expert

  • petition

    The hidden superpower of a petition: 10 benefits you don't want to miss!

  • media expert

    How to bring out the Media Expert in yourself

  • Advertising on Google

    Advertising on Google vs free publicity

  • become a speaker

    Becoming a speaker to remember

  • newspaper advertising

    Advertising in newspapers: why it does not work for you as an entrepreneur

  • media training

    A media training helps you, in times of AI, so that your message is seen and heard

  • media attention

    Media attention can make and brake your business

  • In conversation

    Protected: From Almost Famous to Famous Dutchman (or Fleming)

  • Why pitch to the media

    Why pitch to the media

  • TV deal

    What a TV deal! I will be on TV in 2 weeks

  • Getting into relevant media is not for shallow minded dudes

    Getting into relevant media is not for shallow minded dudes

  • publicity

    Publicity is a marathon, not a sprint

  • press approach

    Press approach - the secret no one tells

  • journalist

    The journalist's brain